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Regent's Park Open Air Theatre

Regent's Park, London


In May 2015, The Regents Park Open Air Theatre reopens it doors for a new season

Our brief from the client was to readdress the function and impact of the F&B offers at the open air theatre. We redesigned the existing bar and café offerings and converted the existing merchandise area to a small kitchen and dispense bar, to maximise service and the overall theatre experience for guests.

The overall style and tone of the space is in keeping with the casual language of the space; materials have been kept raw and organic with down-to-earth furniture choices. Industrial lighting and concrete bar tops sit alongside reclaimed timber, with expanded metal and mild steel used for details.

We aimed to preserve the comfortable and casual offering of the existing space that sits within the natural park surroundings. Initially your eye might glide to the mild-steel hanging rails hang above the back bar area, with black boards that hook on with steel hooks for flexibility.

The client needed the space to be flexible so we incorporated small features like clamp on lights which can be directed to illuminate new promotions or key products on offer on the shelves below. These scaffold board shelves, with mild steel trims, line the back wall at different heights to change the pace of VM display.

A UV bonded glass display box sits on top of the counter to allow fresh produced to be displayed. Oak timber boards with varied heights also sit on the counter to present the cafes food offerings. We addressed the queuing system, optimising the layout of the café counter and equipment to ensure fast and easy service.