The new layout at Fenwick Canterbury was designed to attract a younger lifestyle shopper.
Fenwick is a British department store.
The new layout creates an easier flow for shoppers.
B3 was approached by Fenwick, a department store that concentrates on British style, to increasing the overall footfall within their Canterbury store.
The B3 team created a new efficient layout, with space dividers and display units. The new layout was designed to allow easier flow within the store, optimise purchase potential and also attract a younger lifestyle shopper.
Art department at Fenwick.
The B3 team created a new efficient layout, with space dividers and display units.